NEW BRANDS, NEW FARES

FOCUS ON THE NORTH OF ENGLAND

 Go North East has refined the individual route brands introduced around 12 years ago and has changed some of its fares deals to meet challenges thrown up by the Covid pandemic. DAVID JENKINS reports.

A green version of Xlines livery on Go North East 6344 (YX70 OKK), one of 11 new Alexander Dennis Enviro400s, with lettering beneath the driver’s windscreen encouraging cyclists to bring their bikes on board. RUSSELL YOUNG

North-east England is still good bus country. More journeys by bus per head of population are made there than in any other part of England, and double those for Wales.

With much of it rural, many passengers are packed into its town and cities, but above all in Tyne & Wear where each person makes the equivalent of 129 journeys annually, the fourth highest bus use in the country.

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