By BRIAN KELLY
Regular
BRIAN KELLY discovers some impressive literature to encourage leisure travel. And he wonders why more operators and transport authorities do not make the most of promoting their scenic routes
PUBLICITY MATTERS



Most bus companies and transport authorities offer a day ticket. Use it on any of our routes all throughout the day, they tell us. But many do not tell us where we can go for our money, which can be anything between £4 and £10.